How to calculate Customer Lifetime Value (CLV) when you are a SaaS provider?
Customer Lifetime Value (CLV) is a key metric that measures business performance for SaaS providers. CLV measures the total monetary value of a customer over their lifetime as a SaaS solution subscriber.
How can SaaS companies make the most of CLV ?
Customer Lifetime Value (CLV), is a key metric that helps evaluate the performance of SaaS companies and allows business managers to understand how much revenue and income they can expect from each customer.
Free trials, pros and cons in the SaaS industry
SaaS companies often use free trials as a marketing tool to attract new customers. However, it is important to ask yourself whether free trials are really profitable for businesses.
The customer churn. How to stop it? 12 simple tactics that work
Here we are sharing a list of 12 practical strategies to help you focus on lowering the churn rate…
Understanding Customer Acquisition (CAC) and how it impacts the business
CAC is crucial for every business, but its analysis is even more vital for “as-a-service” solution…