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What does FREEMIUM mean and what are the different FREEMIUM pricing strategies?

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30 March 2023

FREEMIUM is the mix of the words FREE and PREMIUM and refers to an economic model and a pricing strategy that combines both free and paid elements. Thus, the Freemium pricing model is a pricing strategy in which a company offers its product or service for free but with limited features, while offering one or more premium versions of the same offer - with more advanced features...